Upon completing 187 years of existence, MAG Seguros has ratified the importance of the Potencialize Convention, currently in its fourth iteration. Several guests discussed topics regarding health, economics, technology and financial planning, with a full online broadcast (photo). The opening of the event featured important news: Osmar Navarini is leaving his position of commercial director of the company, transmitting his attributions to Nuno David, who will now occupy the Commercial and Marketing Management department. ‘Training our partners is essential to promote the growth of the insurance market’, highlighted David. After accepting an offer by CEO Helder Molina, Navarini will now join the Advisory Board and counsel Helder on MAG’s strategic projects.
Firstly, infectologist and researcher at Fiocruz Margareth Dalcolmo and the economist and professor at the University of São Paulo and Insper Eduardo Gianetti made considerations in the panel ‘Brazil in 2022 – Health, Politics and Economy’. Gianetti commented on the current economic scenario and the perspective of a new government. According to him, the next actions in a future presidential term will be decisive to boost the numbers of the economy. The year 2022 will be, in Gianetti’s view, one of ‘strong emotions’, in light of the volatile economy, fiscal uncertainties, and the electoral dispute which, in his assessment, will likely be very fierce.
Margareth Dalcolmo examined the behavior of the Covid-19 pandemic. The outbreak of the new coronavirus brought a warning: human beings must acknowledge and care more intensely for their fellow human beings, helping improve their attitudes. And she also urged: ‘We can no longer continue with the accelerated deforestation of the Amazon, because a new pandemic may emerge from there’.
Then, broker and international lecturer Eszylfie Taylor spoke about the subject ‘Failure is not an option’. Taylor briefly told his life story, remembering that clients need the support of the broker to protect their lives, families and property. By providing confidence to the client, the broker enhances their relationship. ‘There is no elevator to success, you have to climb your way up step by step’, he stated, tongue-in-cheek.
Alongside Eszylfie Taylor, Nilton Molina MAG’s Board of Directors Group Chairman, was interviewed on the occasion of the launch of his biography The Futures’ Sellers. Molina announced that the book was inspired by his stories, to leave his best experiences to posterity and to his descendants. With hard work, he managed to occupy an important position in the market. From all the economic collapses he has faced, he brought a lesson: ‘All crises end, it’s in their DNA. I am sure of one thing: the future is always much better than the past’.
The second part of the convention brought together speech therapist Lenny Kyrillos, who shared her tips on how to better communicate with clients and use social networks. André Siqueira, a professor and specialist in digital marketing, explained how to leverage business through digital means. Closing the first day of the Potencialize Convention, CEO Helder Molina gave the lecture ‘Overcoming and Discipline as a Successful Result’, with sports personalities Rebecca Andrade and Isaquias Queiroz.
Helder made an optimistic forecast for 2022. ‘The company has had record sales, with almost 50% growth and a revenue in excess of R$ 2 billion. We have compensated thousands of families and paid R$ 600 million in benefits. This shows the purpose of our company and our industry’, he reinforced. He thanked the partners and collaborators’ efforts, which were responsible, in his view, for achieving almost 6 million customers. ‘And when I say customer, I mean the internal public, brokers, partners and end customers. I’m sure 2022 will be a wonderful year for everyone, assured.’

Dubai is the destination for sales champions

The most traditional sales campaign in the country’s life insurance and pension market, the Golden Rooster, held by MAG Seguros, held its celebration and awards in the best of styles. Popular actor Cauã Reymond hosted the hybrid event, respecting all safety protocols. The award recognizes MAG Seguros’ best brokers and sales staff. In addition to receiving a trophy, the winners earn a trip for two people. In 2022, the award winners will head to see Dubai’s stunning landscape, a city of many modern skyscrapers.
‘The Golden Rooster is always a unique moment of celebration at MAG Seguros. It is the opportunity we have to pay tribute to all the professionals who contributed to the company’s great performance throughout 2021, one of the most successful years in the company’s history’, explains CEO Helder Molina. During the ceremony, executive Osmar Navarini was awarded a special ‘Golden Rooster’ in recognition of his 25-year career in the Commercial Direction .