{"id":76468,"date":"2026-01-30T16:25:25","date_gmt":"2026-01-30T19:25:25","guid":{"rendered":"https:\/\/insurancecorp.com.br\/pt\/?p=76468"},"modified":"2026-01-30T16:25:25","modified_gmt":"2026-01-30T19:25:25","slug":"bradesco-seguros-lanca-clipe-da-versao-da-musica-youve-got-a-friend","status":"publish","type":"post","link":"https:\/\/insurancecorp.com.br\/pt\/2026\/01\/30\/bradesco-seguros-lanca-clipe-da-versao-da-musica-youve-got-a-friend\/","title":{"rendered":"Bradesco Seguros lan\u00e7a clipe da vers\u00e3o da m\u00fasica &#8216;You&#8217;ve Got a Friend&#8217;"},"content":{"rendered":"<p>A can\u00e7\u00e3o respons\u00e1vel por embalar a campanha \u2018A Descoberta\u2019 do Grupo Bradesco Seguros,\u00a0<em>\u2018You\u2019ve Got a Friend\u2019,\u00a0<\/em>cl\u00e1ssico da compositora norte-americana Carole<em>\u00a0<\/em>King<em>\u00a0<\/em>e famosa pela grava\u00e7\u00e3o de James Taylor, acaba de ganhar um videoclipe exclusivo na voz da cantora Manda.<\/p>\n<p>A mensagem de afeto e conex\u00e3o da campanha refor\u00e7a o posicionamento da companhia como parceira em todos os momentos, embalada pela ic\u00f4nica m\u00fasica, que traduz a import\u00e2ncia da empatia e o papel da amizade. \u201cPoder ressignificar a nossa campanha por meio de um videoclipe \u00e9 uma experi\u00eancia sensacional para a nossa marca. \u2018You\u2019ve Got a Friend\u2019 sempre ser\u00e1 um sucesso e combinou perfeitamente com a mensagem que gostar\u00edamos de passar para celebrar a chegada de 2026\u201d, destaca Ana Claudia Frighetto Gonzalez, Superintendente S\u00eanior de Marketing do Grupo Bradesco Seguros.<\/p>\n<p>Com produ\u00e7\u00e3o da Musickeria para a AlmapBBDO, as grava\u00e7\u00f5es ocorreram no rec\u00e9m-inaugurado Teatro YouTube, em S\u00e3o Paulo. O videoclipe dialoga com trechos do filme \u2018A Descoberta\u2019, o que torna a experi\u00eancia mais pr\u00f3xima ao p\u00fablico.<\/p>\n<p>Com essa nova grava\u00e7\u00e3o, o Grupo Bradesco Seguros repete a dobradinha de sucesso com a Musickeria, que tamb\u00e9m produziu a trilha sonora da campanha \u2018A Busca\u2019 de 2024, com o cl\u00e1ssico<em>\u00a0&#8216;Over the Rainbow&#8217;<\/em>, na voz de Camilla Marotti.<\/p>\n<p>Confira o videoclipe:<span style=\"text-decoration: underline;\"><em> <a id=\"v1OWAb72eafa5-3c9b-29df-ca86-074e6c787981\" title=\"URL original: https:\/\/www.youtube.com\/watch?v=tjh77E4IQh8&amp;list=RDtjh77E4IQh8&amp;start_radio=1. Clique ou toque se voc\u00ea confiar neste link.\" href=\"https:\/\/nam12.safelinks.protection.outlook.com\/? url=https%3A%2F%2Fwww.youtube.com%2Fwatch%3Fv%3Dtjh77E4IQh8%26list%3DRDtjh77E4IQh8%26start_radio%3D1&amp;data=05%7C02%7CVinicius.Fernandes%40edelman.com%7Cb289fea3dd7a4c47ddf908de60141b60%7Cb824bfb3918e43c2bb1cdcc1ba40a82b%7C0%7C0%7C639053836649508141%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&amp;sdata=NyvBxaCNcfzjv4rc5x4vb8rzUIIfYANXSJ7FSPedzsI%3D&amp;reserved=0\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.youtube.com\/watch?v=tjh77E4IQh8&amp;list= RDtjh77E4IQh8&amp;start_radio=1<\/a><\/em><\/span><\/p>\n<p><strong>Edelman<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A can\u00e7\u00e3o respons\u00e1vel por embalar a campanha \u2018A Descoberta\u2019 do Grupo Bradesco Seguros,\u00a0\u2018You\u2019ve Got a Friend\u2019,\u00a0cl\u00e1ssico da compositora norte-americana Carole\u00a0King\u00a0e famosa pela grava\u00e7\u00e3o de James Taylor, acaba de ganhar um videoclipe exclusivo na voz da cantora Manda. A mensagem de afeto e conex\u00e3o da campanha refor\u00e7a o posicionamento da companhia como parceira em todos os [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":76475,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[413],"tags":[7052,16101,7247,5013,2407,581,14225,16102],"jetpack_featured_media_url":"https:\/\/insurancecorp.com.br\/pt\/wp-content\/uploads\/2026\/01\/bradesco-se-1-e1769801081854.png","yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v14.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bradesco Seguros lan\u00e7a clipe da vers\u00e3o da m\u00fasica &#039;You&#039;ve Got a Friend&#039; | Revista Insurance Corp | PT-BR<\/title>\n<meta name=\"robots\" content=\"index, follow\" \/>\n<meta name=\"googlebot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta name=\"bingbot\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/insurancecorp.com.br\/pt\/2026\/01\/30\/bradesco-seguros-lanca-clipe-da-versao-da-musica-youve-got-a-friend\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bradesco Seguros lan\u00e7a clipe da vers\u00e3o da m\u00fasica &#039;You&#039;ve Got a Friend&#039; | Revista Insurance Corp | PT-BR\" \/>\n<meta property=\"og:description\" content=\"A can\u00e7\u00e3o respons\u00e1vel por embalar a campanha \u2018A Descoberta\u2019 do Grupo Bradesco Seguros,\u00a0\u2018You\u2019ve Got a Friend\u2019,\u00a0cl\u00e1ssico da compositora norte-americana Carole\u00a0King\u00a0e famosa pela grava\u00e7\u00e3o de James Taylor, acaba de ganhar um videoclipe exclusivo na voz da cantora Manda. 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