{"id":75662,"date":"2025-12-19T12:46:00","date_gmt":"2025-12-19T15:46:00","guid":{"rendered":"https:\/\/insurancecorp.com.br\/pt\/?p=75662"},"modified":"2025-12-19T12:46:00","modified_gmt":"2025-12-19T15:46:00","slug":"mapfre-e-mawdy-montam-operacao-especial-para-emergencias","status":"publish","type":"post","link":"https:\/\/insurancecorp.com.br\/pt\/2025\/12\/19\/mapfre-e-mawdy-montam-operacao-especial-para-emergencias\/","title":{"rendered":"MAPFRE e MAWDY montam opera\u00e7\u00e3o especial para emerg\u00eancias"},"content":{"rendered":"<div>\n<p><span style=\"font-family: Arial;\">A seguradora MAPFRE, em parceria com a MAWDY, empresa do grupo especializada em servi\u00e7os de assist\u00eancia 24 horas, coloca em opera\u00e7\u00e3o um plano especial de atendimento para a alta temporada. A iniciativa tem como objetivo atender ao aumento da demanda por servi\u00e7os emergenciais, em raz\u00e3o do maior fluxo de ve\u00edculos nas estradas, da intensifica\u00e7\u00e3o das chuvas de ver\u00e3o e do crescimento da circula\u00e7\u00e3o de pessoas em cidades tur\u00edsticas.<\/span><\/p>\n<p><span style=\"font-family: Arial;\">A iniciativa, batizada de Opera\u00e7\u00e3o Ver\u00e3o, prev\u00ea refor\u00e7o de equipes e aumento da capacidade de atendimento entre os meses de dezembro e janeiro. A expectativa \u00e9 realizar mais de 45 mil atendimentos em todo o pa\u00eds, neste per\u00edodo, principalmente relacionados a panes mec\u00e2nicas, falhas de bateria, troca de pneus, servi\u00e7os de chaveiro e reboque de ve\u00edculos.<\/span><\/p>\n<p><span style=\"font-family: Arial;\">Para este ano, est\u00e1 prevista a amplia\u00e7\u00e3o da estrutura dedicada, com cobertura estendida para mais de 65 cidades que concentram a maior parte da demanda sazonal. Para fortalecer a presen\u00e7a e a agilidade nas regi\u00f5es mais demandadas, ser\u00e1 concedido um b\u00f4nus \u00e0 rede de prestadores pela disponibilidade e pelo cumprimento dos padr\u00f5es de qualidade, garantindo uma remunera\u00e7\u00e3o adicional para os atendimentos realizados dentro dos crit\u00e9rios estabelecidos.<\/span><\/p>\n<p><span style=\"font-family: Arial;\">&#8220;<i>Esse \u00e9 um per\u00edodo em que os imprevistos aumentam, seja pelo volume de viagens, seja pelas condi\u00e7\u00f5es clim\u00e1ticas. A opera\u00e7\u00e3o \u00e9 desenhada para reduzir o tempo de resposta e evitar que um problema simples vire um transtorno maior<\/i>&#8220;, afirma Roberto De Antoni, diretor de opera\u00e7\u00f5es da MAPFRE.<\/span><\/p>\n<h4><span style=\"font-family: Arial;\"><strong>Uso de canais digitais<\/strong><\/span><\/h4>\n<p><span style=\"font-family: Arial;\">Uma das apostas para dar conta do volume \u00e9 o uso de canais digitais. De acordo com a seguradora, cerca de 30% dos atendimentos devem ser acionados e acompanhados de forma virtual, por aplicativo, portal do cliente ou WhatsApp. A ideia \u00e9 permitir que o segurado solicite ajuda, acompanhe o status do chamado e receba orienta\u00e7\u00f5es sem precisar ligar repetidas vezes.<\/span><\/p>\n<p><span style=\"font-family: Arial;\">Para Fabiano Sard\u00e1, diretor geral da MAWDY, a digitaliza\u00e7\u00e3o tem papel central na experi\u00eancia do usu\u00e1rio. &#8220;<i>O cliente quer resolver rapidamente e seguir com a viagem ou com a rotina. Os canais digitais ajudam a dar mais transpar\u00eancia ao atendimento e reduzem a ansiedade em situa\u00e7\u00f5es de emerg\u00eancia<\/i>&#8220;, diz.<\/span><\/p>\n<p><span style=\"font-family: Arial;\">Al\u00e9m da assist\u00eancia veicular, o plano tamb\u00e9m contempla servi\u00e7os emergenciais residenciais, como chaveiro, eletricista e encanador, demandas que tendem a crescer durante f\u00e9rias prolongadas, quando im\u00f3veis ficam vazios ou recebem mais pessoas do que o habitual.<\/span><\/p>\n<p><span style=\"font-family: Arial;\">Os servi\u00e7os funcionam 24 horas por dia, inclusive nos feriados de Natal e Ano Novo. O acionamento pode ser feito pelo SAC da MAPFRE (0800-775-4545), pelo aplicativo ou portal do cliente da seguradora ou via WhatsApp (11) 4004-0101).<\/span><\/p>\n<p><strong>InPress Porter Novelli<\/strong><\/p>\n<p><strong>Foto: <\/strong>Fabiano Sard\u00e1, da MAWDY e Roberto De Antoni, da MAPFRE<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>A seguradora MAPFRE, em parceria com a MAWDY, empresa do grupo especializada em servi\u00e7os de assist\u00eancia 24 horas, coloca em opera\u00e7\u00e3o um plano especial de atendimento para a alta temporada. A iniciativa tem como objetivo atender ao aumento da demanda por servi\u00e7os emergenciais, em raz\u00e3o do maior fluxo de ve\u00edculos nas estradas, da intensifica\u00e7\u00e3o das [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":75663,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[123],"tags":[2372,13098,2381,8496,15947,7089],"class_list":["post-75662","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mapfre","tag-emergencias","tag-especial","tag-mapfre","tag-mawdy","tag-monstam","tag-operacao"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MAPFRE e MAWDY montam opera\u00e7\u00e3o especial para emerg\u00eancias | Revista Insurance Corp | PT-BR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/insurancecorp.com.br\/pt\/2025\/12\/19\/mapfre-e-mawdy-montam-operacao-especial-para-emergencias\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MAPFRE e MAWDY montam opera\u00e7\u00e3o especial para emerg\u00eancias | Revista Insurance Corp | PT-BR\" \/>\n<meta property=\"og:description\" content=\"A seguradora MAPFRE, em parceria com a MAWDY, empresa do grupo especializada em servi\u00e7os de assist\u00eancia 24 horas, coloca em opera\u00e7\u00e3o um plano especial de atendimento para a alta temporada. A iniciativa tem como objetivo atender ao aumento da demanda por servi\u00e7os emergenciais, em raz\u00e3o do maior fluxo de ve\u00edculos nas estradas, da intensifica\u00e7\u00e3o das [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/insurancecorp.com.br\/pt\/2025\/12\/19\/mapfre-e-mawdy-montam-operacao-especial-para-emergencias\/\" \/>\n<meta property=\"og:site_name\" content=\"Revista Insurance Corp | PT-BR\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RevistaInsuranceCorp\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-12-19T15:46:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/insurancecorp.com.br\/pt\/wp-content\/uploads\/2025\/12\/01d9fb83cdf539c686fb03b9fcc84e19-e1766159016256.png?fit=912%2C312&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"912\" \/>\n\t<meta property=\"og:image:height\" content=\"312\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" 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