{"id":71716,"date":"2025-09-12T12:00:08","date_gmt":"2025-09-12T15:00:08","guid":{"rendered":"https:\/\/insurancecorp.com.br\/pt\/?p=71716"},"modified":"2025-09-12T12:00:08","modified_gmt":"2025-09-12T15:00:08","slug":"grupo-mag-reorganiza-area-comercial","status":"publish","type":"post","link":"https:\/\/insurancecorp.com.br\/pt\/2025\/09\/12\/grupo-mag-reorganiza-area-comercial\/","title":{"rendered":"Grupo MAG reorganiza \u00e1rea comercial"},"content":{"rendered":"<p>O Grupo MAG, especializado em vida e previd\u00eancia, com 190 anos de atua\u00e7\u00e3o ininterrupta no pa\u00eds, anuncia uma reestrutura\u00e7\u00e3o em sua \u00e1rea comercial. A novidade est\u00e1 alinhada ao plano estrat\u00e9gico da companhia para 2025. A mudan\u00e7a concentra a opera\u00e7\u00e3o em duas novas grandes verticais: Neg\u00f3cios Individuais (B2C) e Neg\u00f3cios Corporativos (B2B e B2B2C). O objetivo \u00e9 ampliar a presen\u00e7a nacional e fortalecer alian\u00e7as estrat\u00e9gicas com corretores e parceiros de neg\u00f3cio.<\/p>\n<p>Os modelos de neg\u00f3cio j\u00e1 existentes passam a ser integrados a essas verticais, com investimentos direcionados e controles espec\u00edficos. O movimento est\u00e1 ancorado no plano diretor da empresa para 2025 e foi estrategicamente estruturado para potencializar as for\u00e7as do neg\u00f3cio.<\/p>\n<p><em>&#8220;Estamos confiantes de que este movimento vai nos permitir ampliar nossa presen\u00e7a nos sal\u00f5es de venda, que s\u00e3o a for\u00e7a motriz da empresa, al\u00e9m de consolidar ainda mais a nossa expertise no atendimento aos parceiros do B2B2C \u2014 modelo no qual temos investido nos \u00faltimos anos e que se mostrou fundamental para a estrat\u00e9gia de crescimento da companhia&#8221;<\/em>, destaca Helder Molina, CEO e chairman do Grupo MAG.<\/p>\n<h4><strong>Lideran\u00e7as definidas<\/strong><\/h4>\n<p>A nova configura\u00e7\u00e3o traz mudan\u00e7as na lideran\u00e7a:<\/p>\n<ul>\n<li>M\u00e1rcio Batistuti assume a Diretoria Comercial de Neg\u00f3cios Individuais, com a miss\u00e3o de expandir e diversificar a atua\u00e7\u00e3o nacional. Com mais de 30 anos de experi\u00eancia no mercado segurador, Batistuti ingressou na MAG em 2005, em 2023, foi promovido a Diretor Comercial da companhia, ano em que tamb\u00e9m foi eleito presidente do CVG-SP.<\/li>\n<li>Carice Weber ser\u00e1 respons\u00e1vel pela Diretoria Comercial de Neg\u00f3cios Corporativos, ampliando sua gest\u00e3o para Mercado e Parcerias Financeiras e mantendo sob sua responsabilidade as opera\u00e7\u00f5es da Simple2u e da MAG Capitaliza\u00e7\u00e3o. Com mais de 15 anos no Grupo MAG, Carice j\u00e1 liderou \u00e1reas como Cooperativismo, Afinidades e Massificados, consolidando sua atua\u00e7\u00e3o na frente comercial e no desenvolvimento de equipes.<\/li>\n<\/ul>\n<p><em>&#8220;Essa nova estrutura veio para refor\u00e7ar o nosso protagonismo no setor de seguros. Tenho como certo que abrir\u00e1 espa\u00e7o para um ciclo de crescimento ainda mais s\u00f3lido pautado por inova\u00e7\u00e3o e sustentabilidade&#8221;<\/em>, finaliza o executivo.<\/p>\n<p><strong>Fala Criativa<\/strong><\/p>\n<p><em><strong>Foto: <\/strong>Marcio Batistuti comanda a frent<\/em><em>e de Neg\u00f3cios Individuais e Carice Weber lidera setor voltado para clientes corporativos<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>O Grupo MAG, especializado em vida e previd\u00eancia, com 190 anos de atua\u00e7\u00e3o ininterrupta no pa\u00eds, anuncia uma reestrutura\u00e7\u00e3o em sua \u00e1rea comercial. A novidade est\u00e1 alinhada ao plano estrat\u00e9gico da companhia para 2025. A mudan\u00e7a concentra a opera\u00e7\u00e3o em duas novas grandes verticais: Neg\u00f3cios Individuais (B2C) e Neg\u00f3cios Corporativos (B2B e B2B2C). O objetivo [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":71717,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[378],"tags":[12560,8697,8757,4474,6807],"class_list":["post-71716","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mag-seguros","tag-area","tag-comercial","tag-grupo","tag-mag","tag-reorganiza"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Grupo MAG reorganiza \u00e1rea comercial | Revista Insurance Corp | PT-BR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/insurancecorp.com.br\/pt\/2025\/09\/12\/grupo-mag-reorganiza-area-comercial\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Grupo MAG reorganiza \u00e1rea comercial | Revista Insurance Corp | PT-BR\" \/>\n<meta property=\"og:description\" content=\"O Grupo MAG, especializado em vida e previd\u00eancia, com 190 anos de atua\u00e7\u00e3o ininterrupta no pa\u00eds, anuncia uma reestrutura\u00e7\u00e3o em sua \u00e1rea comercial. 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