{"id":50410,"date":"2024-01-26T12:22:24","date_gmt":"2024-01-26T15:22:24","guid":{"rendered":"https:\/\/insurancecorp.com.br\/pt\/?p=50410"},"modified":"2024-01-26T12:22:24","modified_gmt":"2024-01-26T15:22:24","slug":"app-da-odontoprev-chega-a-um-milhao-de-usuarios","status":"publish","type":"post","link":"https:\/\/insurancecorp.com.br\/pt\/2024\/01\/26\/app-da-odontoprev-chega-a-um-milhao-de-usuarios\/","title":{"rendered":"App da Odontoprev chega a um milh\u00e3o de usu\u00e1rios"},"content":{"rendered":"<p>Atenta \u00e0 transforma\u00e7\u00e3o digital e necessidade de inova\u00e7\u00e3o constante, a Odontoprev, l\u00edder em planos odontol\u00f3gicos na Am\u00e9rica Latina, desenvolveu um aplicativo pr\u00f3prio da marca, que oferece in\u00fameras funcionalidades ao benefici\u00e1rio. Criado em 2019, o app j\u00e1 passou, nesse curto per\u00edodo, por outras melhorias e a empresa celebra agora o primeiro milh\u00e3o de usu\u00e1rios.<\/p>\n<p>A ideia da evolu\u00e7\u00e3o surgiu para melhorar a experi\u00eancia do usu\u00e1rio. O principal direcionador estrat\u00e9gico foi possibilitar ao cliente o autosservi\u00e7o, para que ele conseguisse ter acesso \u00e0s funcionalidades de forma simples, com poucos cliques. Entre as novidades anunciadas pela empresa, a plataforma conta atualmente com 22 novas fun\u00e7\u00f5es e permite ao benefici\u00e1rio buscar credenciados, consultar os benef\u00edcios das parcerias, conhecer o Odontoplay, uma experi\u00eancia em gamifica\u00e7\u00e3o sobre cuidados com sa\u00fade bucal, dentista online com servi\u00e7o de teleorienta\u00e7\u00e3o odontol\u00f3gica em tempo real, al\u00e9m de um programa de pontos em parceria com a Livelo.<\/p>\n<p>&#8220;Para desenvolver o app e implementar tantas melhorias, al\u00e9m das pesquisas, nos preocupamos em ouvir o cliente e entender as suas reais necessidades, sempre considerando todos os feedbacks para realizar atualiza\u00e7\u00f5es e corre\u00e7\u00f5es, quando necess\u00e1rio. O que fez toda diferen\u00e7a nesse processo foi ter uma equipe de tecnologia e inova\u00e7\u00e3o concentradas nas melhores pr\u00e1ticas do mercado para trazer solu\u00e7\u00f5es efetivas para nossos usu\u00e1rios&#8221;, comenta Renato Costa, CIO\/CMO\/CSO da Odontoprev. O resultado foi bastante satisfat\u00f3rio e o aplicativo foi de 1,7 (em uma escala de 1 a 5), com 220 mil usu\u00e1rios, em 2020, para uma nota de 4,5 na principal loja de apps em 2023.<\/p>\n<p>Pensando em celebrar o \u00edndice de um milh\u00e3o de usu\u00e1rios ativos, a Odontoprev vai premiar os usu\u00e1rios ao dobrar os pontos no &#8220;Indique e Ganhe&#8221;, programa de pontos de indica\u00e7\u00e3o. A iniciativa, que ficar\u00e1 ativa durante as duas semanas de comemora\u00e7\u00e3o, permitir\u00e1 a troca dos pontos na loja da Livelo. Para conferir, basta acessar o app, dispon\u00edvel para iOS e Android.<\/p>\n<p>App Store: https:\/\/apps.apple.com\/br\/app\/odontoprev\/id829062633<\/p>\n<p>GooglePlay: https:\/\/play.google.com\/store\/apps\/details?id=br.com.beneficiario.odontoprev&amp;hl=pt_BR&amp;gl=US<\/p>\n<p><strong>CDI Comunica\u00e7\u00e3o<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Atenta \u00e0 transforma\u00e7\u00e3o digital e necessidade de inova\u00e7\u00e3o constante, a Odontoprev, l\u00edder em planos odontol\u00f3gicos na Am\u00e9rica Latina, desenvolveu um aplicativo pr\u00f3prio da marca, que oferece in\u00fameras funcionalidades ao benefici\u00e1rio. Criado em 2019, o app j\u00e1 passou, nesse curto per\u00edodo, por outras melhorias e a empresa celebra agora o primeiro milh\u00e3o de usu\u00e1rios. A ideia [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":50411,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[112],"tags":[9976,3984,8599,663],"class_list":["post-50410","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-odontoprev","tag-acalce","tag-aplicativo","tag-odontoprev","tag-reconhecimento"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>App da Odontoprev chega a um milh\u00e3o de usu\u00e1rios | Revista Insurance Corp | PT-BR<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/insurancecorp.com.br\/pt\/2024\/01\/26\/app-da-odontoprev-chega-a-um-milhao-de-usuarios\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"App da Odontoprev chega a um milh\u00e3o de usu\u00e1rios | Revista Insurance Corp | PT-BR\" \/>\n<meta property=\"og:description\" content=\"Atenta \u00e0 transforma\u00e7\u00e3o digital e necessidade de inova\u00e7\u00e3o constante, a Odontoprev, l\u00edder em planos odontol\u00f3gicos na Am\u00e9rica Latina, desenvolveu um aplicativo pr\u00f3prio da marca, que oferece in\u00fameras funcionalidades ao benefici\u00e1rio. Criado em 2019, o app j\u00e1 passou, nesse curto per\u00edodo, por outras melhorias e a empresa celebra agora o primeiro milh\u00e3o de usu\u00e1rios. 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